Dairy Queen (Treat) Introduce
In the heart of Plainfield, New Jersey, stands a familiar and beloved institution: Dairy Queen (Treat). As a part of a globally recognized brand, this particular location holds a special place in the community, serving as a go-to spot for classic American frozen treats. For many locals, Dairy Queen is synonymous with the iconic Blizzard, a thick and creamy concoction so dense it’s famously served upside down. This shop, however, is more than just a place for Blizzards; it’s a destination for a full range of soft-serve ice cream, sundaes, shakes, and even a limited food menu. The brand’s enduring popularity is a testament to its simple yet satisfying offerings that have been a staple for generations of families.
The concept of Dairy Queen is rooted in providing a high-quality, enjoyable dessert experience without pretense. The brand's signature soft-serve, known for its smooth texture and rich flavor, is the foundation of many of its menu items. This dedication to a few core, well-executed products is what has kept customers coming back for decades. The Plainfield location carries on this tradition, offering a menu that feels both nostalgic and fresh. Whether you're a lifelong fan or a newcomer, the variety of flavors and customization options ensures there's always something new to try. The shop aims to be a place where families can easily get a treat after school, a group of friends can meet up for a cold drink, or anyone can simply stop by for a moment of sweet indulgence.
The experience at the Plainfield Dairy Queen can be a mix of positive and negative, as is the case with many local businesses. While one customer recounted an incredibly disappointing and overpriced birthday party experience with a lack of service and value, another customer had a stellar encounter, praising an employee named Hurley for his "outstanding" customer service. This duality highlights that while there may be inconsistencies, there are also moments of genuinely great service and positive interactions that leave a lasting impression. The shop's potential for good service is clearly present, and when executed well, it reinforces its role as a valuable community asset. The focus should always be on providing a welcoming and friendly atmosphere, where every customer feels valued. This is what truly makes a local business thrive.
Dairy Queen (Treat) is conveniently located at 1367 South Ave in Plainfield, NJ. This address places it on a well-trafficked road, making it easy to find and access for residents in Plainfield and the surrounding areas. The location's position on South Avenue means it's a quick and simple stop for people running errands, commuting, or just out and about. The presence of a parking area makes visiting by car a feasible option, which is a significant plus for families or those who are in a hurry. The store’s standalone nature ensures it’s easy to spot and get to, without having to navigate a larger shopping center.
The accessibility of this location contributes to its role as a local destination. It’s a place where you can easily pull in, grab a quick treat, and be on your way. For many locals, the location of this Dairy Queen is a familiar part of their daily landscape, a reliable spot to go when a craving hits. Whether you’re coming from a nearby school, a park, or just a few blocks away, the convenience of the South Avenue location is a major benefit that has helped it become a fixture in the community.
Dairy Queen (Treat) offers a comprehensive menu that goes beyond just ice cream, providing a full range of services that cater to various appetites.
- Blizzards: The most famous item on the menu, a thick soft-serve dessert blended with a variety of candies, cookies, and fruit. It is famously served upside down.
- Soft Serve Cones and Cups: The classic Dairy Queen soft serve is available in cones or cups, with options for dips and toppings.
- Sundaes and Banana Splits: A variety of sundaes with classic toppings like hot fudge, caramel, and strawberry, as well as the ever-popular banana split.
- Shakes and Malts: Enjoy a thick and creamy shake or malt, available in several different flavors.
- Frozen Cakes: Dairy Queen is known for its delicious frozen cakes, which are perfect for birthdays and special occasions.
- Limited Hot Food Menu: The "Treat" designation often means a focus on desserts, but a limited food menu is available, typically including hot dogs, which are great for a quick snack.
- Birthday Parties and Events: The location offers birthday party packages and is set up to host small events.
The Plainfield Dairy Queen has several key features and highlights that make it a notable place for locals.
- Iconic Blizzards: The main highlight is the Blizzard, a highly customizable and delicious treat that has a cult following.
- Signature Soft Serve: The quality and consistency of the Dairy Queen soft serve are a major draw, providing a familiar and satisfying experience every time.
- Customer Service: As highlighted in a review, when the service is good, it is truly outstanding, demonstrating the potential for positive customer interactions that can make a visit special.
- Frozen Cakes: The availability of frozen ice cream cakes makes it a convenient stop for celebratory needs.
- Nostalgic Appeal: For many, a visit to Dairy Queen is a nostalgic experience, bringing back memories of childhood and simpler times.
To get in touch or find out more about their offerings, you can contact the Plainfield location directly.
Address: 1367 South Ave, Plainfield, NJ 07062, USA
Phone: (908) 755-5994
The Dairy Queen (Treat) in Plainfield is an essential part of the local community, serving as a reliable and familiar destination for frozen treats. While there can be inconsistencies in service, the potential for great customer interaction, as seen in positive reviews, showcases the shop's value. The enduring appeal of Dairy Queen's classic menu, from the famous Blizzard to the signature soft serve, ensures that there is a timeless treat for everyone. The convenience of its location on South Avenue and the availability of parking make it an easy stop for families, friends, and individuals alike. It's a place that has been, and can continue to be, a backdrop for countless happy moments, from grabbing a quick cone after a hot day to celebrating a special occasion with a frozen cake. This local Dairy Queen is a part of the fabric of Plainfield, offering a taste of classic American dessert culture to the New Jersey community.
Dairy Queen (Treat) Details
Service options
- Delivery
- In-store pickup
- Takeout
- Dine-in
Popular for
- Solo dining
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
- Wheelchair accessible restroom
Offerings
- Coffee
Dining options
- Seating
- Table service
Amenities
- Restroom
- Wi-Fi
- Wi-Fi
Atmosphere
- Casual
- Cozy
- Trendy
Crowd
- Family-friendly
- Groups
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Children
- Good for kids
Dairy Queen (Treat) Photos










Dairy Queen (Treat) Location
Dairy Queen (Treat)
1367 South Ave, Plainfield, NJ 07062, USA
Dairy Queen (Treat) Reviews
pricefamily owned businesspartyhot dogconecookiecommunitygrilledbanana splitoreo
★ 5★ 4★ 3★ 2★ 1I’m extremely disappointed with the birthday party experience at the Dairy Queen in Plainfield. The party was scheduled to start at 5:30 PM, but I arrived at 5:00 PM to make sure everything was ready — a few kids arrived early and simply sat at the tables. Despite that, the owner later made a point to say she was “being nice” by not charging me $120 for those 30 minutes, during which absolutely nothing happened.The food situation was beyond underwhelming. We were told there would be plenty of food, but what the kids were served was laughable: a tiny hot dog, a small shared bowl of chips (for four kids!), and a tiny piece of pretzel. Thank goodness I had ordered pizza myself, or the kids would have left hungry.They gave the kids a 10-minute look at how Blizzards are made, and my daughter decorated her cake for about 10 minutes. We even paid an additional $30 for the cake to be decorated — which felt like just another extra charge for very little effort or value. The part where the kids were supposed to decorate their own ice cream was also misleading — they were handed a cup of ice cream and a pinch of sprinkles. That was it.To make things worse, I was charged the full $27.99 per child for two little ones who only ate a small ice cream from the fridge and didn’t participate in any of the activities. The owner even pointed out that she didn’t charge me for five bottles of water — as if that was a generous favor.I ended up using plates from my pizza order because they had no extras, and when I asked for more plates or even straws, none were provided.Overall, I personally found the service lacking, the experience overpriced, and the party poorly executed. This is just my opinion based on our experience, but I would not recommend this location for hosting any kind of event.
April 12 · MarmarI was on the phone with a friend and I overheard the transaction/ conversation between my friends son and HURLEY. Hurley gave him excellent service. He was speaking with the child and not his mom. I felt that was extremely thoughtful. Hurley's customer service was OUTSTANDING! I will be there soon to meet him and get some ice cream. Great job HURLEY and keep us the great service!
March 10 · Kim Howard-MelendezI needed to order a custom cake, and. hopefully with Japanese writing to wish my niece well. She loves this DQ, and the cake I ordered was perfect, beautiful and the customer service was excellent!!!
January 12 · Susan BrunoAlways impressed by how spotless this Dairy Queen is, even during the busiest times. Staff is friendly, service is quick, and the Blizzards are always perfect. One of my favorite spots for a treat!
April 13 · Referee 583This business is a staple for the area. Always yummy ice cream and interesting options. This business also gives back tremendously to the area and has great customer service.
May 25 · Meghan Hyer
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