Rita's Italian Ice & Frozen Custard

When the New Jersey heat calls for a cool-down, or a sweet craving needs to be satisfied, locals in Voorhees Township know exactly where to go. Rita's Italian Ice & Frozen Custard on Haddonfield-Berlin Road has long been a beloved destination for its unique and delicious frozen treats. This isn't just another ice cream shop; it's a place that has perfected the art of the frozen dessert, offering a vibrant menu that appeals to everyone from kids to adults. The signature blend of smooth Italian ice and creamy frozen custard creates a taste and texture sensation that is a true local favorite.

Rita's has built a reputation not just on its food, but on its role as a friendly, community-focused spot. The experience of visiting is a part of the fun, and for many residents, it’s a cherished ritual. Whether it’s a spontaneous stop after a day of errands or a planned family outing, the promise of a satisfying treat is what draws people in. While a system for lining up at the window could use some clarification to prevent frustration for patrons, the core experience is centered on quality products and efficient service, as noted by customers who praised the fast and attentive staff. The presence of a nice seating area also makes it more than just a quick stop, inviting people to linger and enjoy their treats in a relaxed environment.

Located at 106 Haddonfield-Berlin Rd, Voorhees Township, NJ 08043, Rita's Italian Ice & Frozen Custard is a highly accessible spot for locals. Its position on a main road ensures that it's easy to find and reach by car from various parts of Voorhees and surrounding communities like Cherry Hill and Haddonfield. This central location makes it a convenient stop for a treat on the way home from school, after a sports practice, or during a weekend drive. Ample parking is available, which is a significant plus, especially during peak hours when the shop is busy with customers.

While the outdoor windows are a popular ordering method, one customer review pointed out a potential issue with the lack of a clear, designated line, which can lead to confusion and frustration. This is a point of feedback that the business could address to enhance the customer experience. However, for those visiting when the lines are manageable, the accessibility of the location and the ease of getting in and out make it a very convenient choice. The shop's presence in a bustling part of town ensures it’s well-integrated into the local lifestyle, making it a natural choice for anyone in the area looking for a frozen treat. The accessibility and visibility of the location are major factors in its popularity, allowing it to serve a broad base of customers from across South Jersey.

Rita's Italian Ice & Frozen Custard offers a diverse and flavorful menu that goes beyond simple ice cream. The key services and products offered include:

• Italian Ice: The shop's namesake specialty, their Italian ice is a smooth, sweet, and refreshing treat made fresh daily. A variety of flavors are available, with some being offered on a rotating basis. This dairy-free option is perfect for those with dietary restrictions or anyone looking for a lighter dessert.
• Frozen Custard: Described as rich and creamy, Rita's frozen custard is a decadent and popular choice. It serves as the perfect complement to the Italian ice in their signature treats.
• Gelati: This is Rita's signature and most popular treat, consisting of alternating layers of their famous Italian ice and old-fashioned frozen custard. It offers the "best of both worlds," as one customer review noted, combining the refreshing texture of the ice with the richness of the custard.
• Specialty Items: The menu also features a wide range of other specialty items. These include Blendinis, which are frozen custard and Italian ice blended with toppings; Concretes, which are frozen custard blended with toppings; shakes; and sundaes with various toppings. A customer enjoyed a Chocolate Banana Shake and a Gelati with a Rootbeer water ice and vanilla/chocolate twist custard.
• Seating: A key feature for those who want to relax and enjoy their treats on-site is the "nice seating area to the left of the ordering windows," as a customer review pointed out. This makes it a pleasant place to gather and linger.

The variety of the menu ensures that there is a perfect treat for every taste and preference, from classic flavors to unique seasonal creations.

Rita's Italian Ice & Frozen Custard has several features and highlights that make it a standout choice for local residents.

• Quality of Products: The taste and quality of the treats are consistently praised. A customer noted that their shake and Gelati "hit the spot!" while another highlighted the variety of flavors available on a given day. The products are fresh and well-prepared, which is the foundation of the shop's appeal.
• Fast and Attentive Service: Despite the potential for lines, the service itself is described as "attentive/fast" when there is no wait. The staff's efficiency ensures that customers get their treats promptly, which is a key part of the experience.
• Variety and Customization: The menu offers a wealth of options, from simple Italian ice to complex, multi-layered Gelatis and Blasters. Customers can mix and match flavors, creating a personalized treat every time they visit. The Rootbeer water ice with vanilla/chocolate twist custard is a great example of a unique combination a local might enjoy.
• Seating Area: The availability of a seating area is a notable highlight. It transforms the shop from a simple walk-up window into a more welcoming social spot where people can sit down and enjoy their desserts, turning a quick purchase into a mini-outing.
• Areas for Improvement: One customer review brought up a very valid point about the need for a better queuing system at the windows. While this is a constructive criticism, it also highlights the shop's popularity, as lines are a frequent occurrence. Addressing this could significantly improve the customer experience for everyone.

For those looking to visit or get in touch with Rita's Italian Ice & Frozen Custard, here is the essential contact information:

Address: 106 Haddonfield-Berlin Rd, Voorhees Township, NJ 08043, USA

Phone: (856) 429-4452

Rita's Italian Ice & Frozen Custard is an excellent choice for Voorhees locals because it offers a high-quality, diverse, and satisfying frozen dessert experience that is deeply embedded in the community. Its convenient location and wide variety of treats—from the classic Italian ice to the decadent Gelati—make it a perfect destination for any occasion. While the ordering system might benefit from a clearer structure, the quality of the food and the generally fast service are the reasons locals return time and again. It is a place that feels familiar and reliable, a spot where you can count on getting a delicious treat that will "hit the spot." For anyone in the New Jersey area looking for a refreshing and memorable dessert experience, Rita's Italian Ice & Frozen Custard is a local treasure that is well worth the visit.

Rita's Italian Ice & Frozen Custard

106 Haddonfield-Berlin Rd, Voorhees Township, NJ 08043, USA