Rita's Italian Ice & Frozen Custard Introduce
For residents and visitors enjoying the vibrant atmosphere of New Jersey's Long Beach Island (LBI), Rita's Italian Ice & Frozen Custard in Surf City stands as a prominent destination for refreshing and diverse frozen treats. More than just an ice cream shop, Rita's offers a unique blend of its famous Italian Ice and rich, creamy frozen custard, providing a versatile menu that caters to a wide range of preferences. It's a place where the simple pleasure of a cold treat meets an exciting array of flavors, making it a beloved stop for those seeking a delightful respite from the summer sun on the Jersey Shore.
Rita's Italian Ice & Frozen Custard is well-known for its commitment to variety and freshness. A key highlight is their constantly changing board of Italian Ice flavors, which encourages customers to try something new with every visit. This dynamic approach keeps the experience fresh and exciting, allowing patrons to explore a vast spectrum of tastes. Beyond the expansive flavor options, Rita's is also recognized for its dedication to customer needs, including making commendable accommodations for allergies, which is a significant relief for many. While individual customer service experiences can vary, the core appeal of Rita's lies in its delicious products and the opportunity to discover new favorite flavors, ensuring a satisfying visit for most.
Rita's Italian Ice & Frozen Custard is conveniently located at 1801 Long Beach Blvd, Surf City, NJ 08008, USA. This prime address places it directly on Long Beach Boulevard, the main artery that traverses Long Beach Island. Its position in Surf City makes it highly accessible for anyone traveling along LBI, whether driving, biking, or walking from nearby accommodations. Being on the Boulevard means it's easy to spot and reach, fitting seamlessly into a day of beach activities, shopping, or exploring the various towns that dot the island.
The accessibility of Rita's is a significant advantage for both locals and tourists enjoying Long Beach Island. Long Beach Boulevard is well-traveled, ensuring straightforward navigation to the location. For those arriving by car, parking can typically be found in the vicinity, although it's always advisable to consider peak season crowds when planning your visit, as LBI can get busy. Its spot along the main road means it's a convenient and logical stop for families heading to or from the beach, or for anyone simply seeking a quick, refreshing treat without significant detours. This ease of access ensures that satisfying a craving for Italian Ice or frozen custard is a hassle-free pleasure, allowing you to maximize your time enjoying all that Surf City and Long Beach Island have to offer.
Services Offered:
- Daily changing selection of numerous Italian Ice flavors, encouraging customers to explore new tastes regularly. Popular core flavors like Cherry and Mango are often available, but daily rotations provide constant variety.
- Serving rich and creamy Old-Fashioned Frozen Custard, which can be enjoyed on its own or as part of other treats.
- Offering signature Gelati, a layered treat combining Italian Ice and Frozen Custard, providing the "best of both worlds." Options include 5-Layer Gelati with an extra custard layer.
- Creating Concrete & Blendini® desserts, which are combinations of frozen custard blended with various toppings or Italian Ice. Popular options include Reese's Peanut Butter Mudslide, Cookies n' Cream, and Birthday Cake.
- Preparing a variety of Milkshakes made with creamy frozen custard, such as Specialty Milkshakes, Reese's Peanut Butter Mudslide, and OREO® Cookies n' Cream.
- Providing accommodating options for allergies, demonstrating a commitment to customer safety and satisfaction for those with dietary restrictions.
- Selling freezer fillers like quarts of Italian Ice and pints of frozen custard, allowing customers to enjoy Rita's treats at home.
- Offering take-away options for a quick grab-and-go experience.
Features / Highlights:
- Boasts "so many flavors" of Italian Ice, with a "board of flavors changes every day," ensuring a fresh and exciting experience with each visit.
- Customers appreciate the wide array of flavors, noting that they "don't just stick to one flavor" due to the appealing selection.
- Receives high praise for making "amazing accommodations for my allergies," highlighting a crucial and often appreciated service for many customers.
- Known for delicious frozen custard, described as "creamy and enjoyable."
- Offers the popular Gelati, a signature layered treat combining Italian Ice and Frozen Custard.
- Customers understand and accept that popular flavors might "sell out" during busy periods, indicating a high demand for their offerings.
- Its presence on Long Beach Boulevard makes it a prominent and easily accessible location in Surf City.
Contact Information:
Address: 1801 Long Beach Blvd, Surf City, NJ 08008, USA
Phone: (609) 207-6494
Mobile Phone: +1 609-207-6494
Conclusion: Why Rita's Italian Ice & Frozen Custard is Suitable for Locals
For residents of New Jersey, particularly those enjoying life on Long Beach Island, Rita's Italian Ice & Frozen Custard in Surf City is a highly suitable local establishment for numerous reasons. Firstly, its core offering of diverse and daily changing Italian Ice flavors, alongside rich frozen custard, provides an unparalleled variety that caters to all preferences. This constant rotation encourages repeat visits, turning each trip into a new flavor adventure, a feature deeply appreciated by locals seeking consistent novelty in their dessert options. The ability to switch between creamy custard and refreshing ice, or combine them in a Gelati, offers versatility that few other places can match.
Secondly, the commitment to accommodating dietary needs, specifically allergies, makes Rita's an inclusive and trustworthy option for many families in the community. Knowing that a local establishment takes such care to ensure the safety and enjoyment of all its patrons builds immense loyalty and peace of mind. This dedication to customer well-being extends beyond just flavors, reflecting a genuine care for the community it serves.
While some isolated customer service interactions may occur, the overall reputation for delicious products and variety keeps locals returning. Its strategic location on Long Beach Boulevard ensures easy access, whether by car, bike, or on foot, seamlessly integrating into the daily routines of island life. For New Jersey residents who frequent LBI, Rita's Italian Ice & Frozen Custard is more than just a place for a cold treat; it's a reliable, exciting, and accommodating local spot that enhances the quality of life on the island, providing a delightful and diverse range of frozen pleasures whenever the craving strikes.
Rita's Italian Ice & Frozen Custard Details
From the business
- Small business
Service options
- Delivery
- In-store pickup
- Takeout
- Dine-in
Highlights
- Great dessert
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
- Assistive hearing loop
Dining options
- Seating
- Table service
Atmosphere
- Casual
Crowd
- Family-friendly
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Children
- Good for kids
Parking
- Free parking lot
- Free street parking
Rita's Italian Ice & Frozen Custard Photos










Rita's Italian Ice & Frozen Custard Location
Rita's Italian Ice & Frozen Custard
1801 Long Beach Blvd, Surf City, NJ 08008, USA
Rita's Italian Ice & Frozen Custard Reviews
cherryflavorslemonshakeroot beerallergiesmango
★ 5★ 4★ 3★ 2★ 1When I approached the window, the young girl behind the counter did not say hello or provide any sort of greeting, she didn’t even look at me at first. I stood there unsure if she was going to help me or if she was doing something else. She needs customer service training - 6/29 at 7:30.
June 27 · Lauren Rthere's so many flavors! The board of flavors changes every day so it's cool to try something new! My favorite flavors are always there becuase I like almost all of them, I don't just stick to one flavor. I understand that during the day the popular flavors will sell out so I wont get upset if mango or cherry are gone. They made amazing accomodations for my allergies which was super sweet as well. I recommend it 100%
June 24 · maddieThis location is always out of stock for the popular flavors. Anytime my family goes, they are consistently out of mango and/or cherry but have plenty of the less popular flavors like banana. It’s fine if that’s what you’re looking for but if you want a popular flavor, I’d recommend calling ahead to make sure they have it or going to another location
April 20 · Kim SwiggardPlace serves good food down in florida it isn't as good as it is up here for sure. Only thing i didn't like was the fluctuating wait times and no inside. one day its fast one day 10 minutes on day 2 one day 7 it's not a big deal but wish it was same overall. And no inside isn't that big of a deal either. Still the best rita's i've been too. Best flavor is blue raspberry and banana
June 06 · Ethan CaturanoThis location is a wonderful location. It is very clean, well stocked, with plenty of flavors and very friendly and knowledgeable staff. Customer service is superb! My son loves the cookie sandwiches and the ice flavors are beyond your basic cherry and lemon like most places!
July 12 · Amanda Rizzuto
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