Rita's Italian Ice & Frozen Custard Introduce
For those of us living in or passing through Norristown, Pennsylvania, a classic warm-weather tradition awaits at Rita's Italian Ice & Frozen Custard. Located at 1727 Markley St, this Rita's location brings the familiar and beloved flavors of Italian Ice and Old-Fashioned Frozen Custard to the heart of Montgomery County. It's more than just a place to grab a quick treat; it's a destination where "happiness" is served in a cup or cone, providing a refreshing escape from the daily routine.
Rita's has built a strong reputation across the region for its commitment to fresh, daily-made Italian Ice, boasting a vibrant array of fruit and specialty flavors. Paired with their rich and creamy frozen custard, these two core offerings form the foundation for a diverse menu of delightful frozen creations. Whether you're a long-time fan who eagerly awaits the opening of Rita's each season or a newcomer curious about what makes their Gelati so popular, this Norristown spot aims to deliver a consistent and satisfying experience.
The appeal of Rita's lies in its ability to blend the light, fruity zest of Italian Ice with the smooth indulgence of custard, creating combinations that are both innovative and deeply comforting. It’s this dedication to quality and variety, alongside the often-praised efficient service, that has solidified Rita's position as a cherished local establishment. It's a perfect stop for families after a day of activities, friends looking for a sweet treat, or anyone simply seeking a moment of cool, delicious joy right here in Pennsylvania.
---Rita's Italian Ice & Frozen Custard in Norristown is conveniently located at 1727 Markley St, Norristown, PA 19401, USA. This address places it along a well-known thoroughfare in Norristown, making it easily accessible for local residents and those commuting through the area. Markley Street (often referred to as Route 202 South) is a significant road that connects various parts of Norristown and extends to neighboring communities in Montgomery County.
The location's position on a main road contributes to its ease of access by car. There is typically accessible parking available, which is a key convenience, especially during peak hours when many customers flock for their frozen treats. Its placement within a commercial area means it's often a convenient stop during daily errands or after other local activities.
For those living within Norristown, the shop is often just a short drive away, making it a quick and easy destination for a spontaneous treat. The overall accessibility of this Rita's location ensures that it remains a practical and appealing choice for anyone in the Norristown area and beyond looking for a refreshing frozen dessert experience.
---Rita's Italian Ice & Frozen Custard in Norristown provides a wide and varied menu of frozen desserts, designed to cater to diverse preferences with their signature blend of Italian Ice and Frozen Custard.
- Italian Ice: Made fresh daily on location, this smooth, sweet, and flavorful frozen treat is available in a rotating selection of fruit-based and specialty flavors. The variety ensures there are "always delicious, new flavors to choose from."
- Cream Ice: A richer, creamier version of their Italian Ice, offering a different texture while maintaining the intense flavor profile.
- Sugar-Free Italian Ice: Options are typically available for those seeking a lighter or sugar-free alternative.
- Old-Fashioned Frozen Custard: Their award-winning, rich, and creamy frozen custard is a decadent treat on its own. It comes in classic vanilla and chocolate, often complemented by a rotating "flavor of the day."
- Gelati: Rita's signature and most popular creation. This treat features alternating layers of their famous Italian Ice and creamy Old-Fashioned Frozen Custard, providing a delightful blend of textures and flavors. A "5 Layer Gelati" is also available for an enhanced experience.
- Concretes: Thick and creamy frozen custard blended with a variety of delicious mix-ins, such as candies, cookies (like OREO®), and sauces. Customers can also "Create Your Own Concrete."
- Blendinis: A unique Rita's offering, combining their Old-Fashioned Frozen Custard, your favorite Italian Ice, and a chosen topping, all blended together for a refreshing and customizable dessert drink.
- Milkshakes: Classic, rich, and creamy milkshakes made with their Frozen Custard, available in various flavors and typically topped with whipped cream and a cherry. Specialty milkshakes like the REESE'S Peanut Butter Mudslide Milkshake are often featured.
- Frozen Lemonade: A refreshing and zesty frozen beverage, perfect for a cool-down.
- Sundaes: Build-your-own sundaes with your favorite frozen custard and a selection of toppings, complete with whipped cream and a cherry. Pre-designed specialty sundaes like the Rainbow Sundae and REESE'S Peanut Butter Mudslide Sundae are also available.
- Gelati Blender: Your favorite Italian Ice flavor blended with either Vanilla or Chocolate Custard Mix, offering a drinkable version of the popular Gelati.
- Ice Blender: Your chosen Italian Ice flavor blended into a cool and flavorful drink, perfect for on-the-go refreshment.
- Freezer Fillers: Pre-packed pints and quarts of Italian Ice and Frozen Custard, as well as Custard Cookie Sandwich 6-packs, are available for convenient take-home enjoyment.
- Pup Cups: A special treat for furry friends, typically a twist of vanilla custard topped with peanut butter sauce and mini milk bones.
Rita's Italian Ice & Frozen Custard in Norristown highlights several key features that contribute to its popularity and suitability for local residents:
- Signature Gelati: This is arguably Rita's most celebrated product, praised by customers for being "amazing" and capable of making one's spouse "very happy." The layered combination of smooth Italian Ice and creamy Frozen Custard offers a unique and satisfying textural and flavor experience.
- Freshly Made Italian Ice: Their commitment to making Italian Ice fresh daily ensures a vibrant, authentic taste that stands out. The variety of flavors, with "delicious, new flavors to choose from" constantly rotating, keeps the menu exciting for regular visitors.
- Efficient Service: Even "when there's a line of people waiting for their order, the line moves extremely fast." This efficiency is a significant highlight, especially during peak times, ensuring customers get their treats promptly.
- High-Quality Frozen Custard: Beyond the Italian Ice, their Old-Fashioned Frozen Custard is known for being rich and creamy, serving as a perfect base or a standalone treat.
- Wide Range of Customization: With options like "Create Your Own Concrete" and "Create Your Own Blendini," customers have the freedom to personalize their desserts with various mix-ins and flavor combinations, catering to individual preferences.
- Beloved Local Brand: Rita's has a strong presence and loyal following across Pennsylvania, making this Norristown location a familiar and trusted spot for many in the community. The phrase "You can NEVER go wrong with Rita's" reflects this strong positive sentiment.
- Friendly Staff: Reviews indicate that "the people were great," suggesting a welcoming and pleasant environment created by the staff, which enhances the overall customer experience.
- Seasonal Offerings: Rita's frequently introduces limited-time flavors and combinations, keeping the menu fresh and providing new reasons for locals to visit throughout the warmer months.
For those looking to enjoy the refreshing treats at Rita's Italian Ice & Frozen Custard in Norristown, here is their contact information:
Address: 1727 Markley St, Norristown, PA 19401, USA
Phone: (610) 292-8575
As hours can vary seasonally or on holidays, it is always advisable to check their official website or social media pages, or call the store directly, for the most current operating hours before planning your visit.
---For the residents of Norristown and the surrounding areas in Montgomery County, Pennsylvania, Rita's Italian Ice & Frozen Custard at 1727 Markley St is an incredibly suitable and cherished local destination for a sweet escape. It perfectly encapsulates the essence of a neighborhood favorite, offering both quality products and a welcoming experience.
The primary reason for its suitability for locals lies in its unique and consistently delicious offerings. The signature Gelati, a harmonious blend of their freshly made Italian Ice and rich frozen custard, is a particular highlight that has garnered enthusiastic praise. The constant introduction of "delicious, new flavors" for their Italian Ice ensures that regulars always have something fresh and exciting to look forward to, encouraging frequent visits throughout the warmer seasons.
Furthermore, the efficiency of service, even during busy periods, is a significant advantage. The ability to move through lines "extremely fast" means that enjoying a quick, refreshing treat doesn't have to cut into valuable leisure time. This, coupled with the "great" and friendly demeanor of the staff, creates a positive and enjoyable atmosphere that makes patrons feel valued and eager to return. The sentiment that "You can NEVER go wrong with Rita's" truly reflects the consistent satisfaction experienced by local customers.
As a familiar and trusted brand across Pennsylvania, this Norristown location of Rita's serves as a reliable spot for families to create summer memories, for friends to gather, or for individuals to simply indulge in a moment of happiness. It's a local institution that continues to deliver on its promise of "Ice, Custard, Happiness" right here in our community.
Rita's Italian Ice & Frozen Custard Details
From the business
- Small business
Service options
- In-store pickup
- Takeout
- Delivery
- Dine-in
Popular for
- Solo dining
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
- Assistive hearing loop
Dining options
- Table service
Atmosphere
- Casual
- Trending
Crowd
- Family-friendly
- Groups
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Children
- Good for kids
Parking
- Free parking lot
- Free street parking
Rita's Italian Ice & Frozen Custard Photos










Rita's Italian Ice & Frozen Custard Location
Rita's Italian Ice & Frozen Custard
1727 Markley St, Norristown, PA 19401, USA
Rita's Italian Ice & Frozen Custard Reviews
flavorspriceswatermelonmoney
★ 5★ 4★ 3★ 2★ 1The people were great, the food was amazing, and I made my wife very happy with a gelati!
July 10 · Michael Birmingham Jr.Always have delicious, new flavors to choose from. When there's a line of people waiting for their order, the line moves extremely fast. You can NEVER go wrong with Rita's.
September 13 · Ryan MagninThis is / was my favorite Rita’s. I pass 2 Rita’s that are closer to go to this location. Last night around the last. Half hour the African American girl who rung us up and took our order did NOT want to be there and she was not hiding it at all: I felt so uncomfortable and almost left. I have never had someone with such a bad attitude and nasty to the customers. Rolling her eyes like we the customers who r spending money we work for are bothering her for being there . Looking around the other people in line were Also uncomfortable. I am always polite, spend money and tip well. I really do not wanna go back. I did almost leave. The people working behind her didn’t seem to have a bad attitude but I wish they were trained better. I ordered a large cone and received a small , sloppy falling over stump 😞wtf
May 23 · Madeline AnabellaThis location has a decent selection of flavors available. Staff is efficient and friendly. If using the rewards app be prepared to ask for the QR code to scan as it is not kept visible. Have your device ready because there will usually be someone in line behind you! Free parking is available immediately adjacent to the store.
May 04 · M KellyWanted to buy gift cards and was going to be charged tax on the cards. I asked the staff member if that was correct and she replied “ that’s what our boss decided. Nothing to do with me” I never heard of being charged tax on gift cards. I’ll find another Rita’s to give my money to.
June 01 · Lara Moretti
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