Rita's Italian Ice & Frozen Custard Introduce
Hey New Jersey locals! When the summer heat hits, or you're just looking for a deliciously cool escape, one name consistently comes to mind: Rita's Italian Ice & Frozen Custard. And right here in Flemington, your local Rita's offers the perfect remedy for those cravings. This isn't just any dessert spot; it's a place where the vibrant, refreshing taste of Italian Ice meets the smooth, creamy indulgence of frozen custard, creating a unique and beloved experience for the community.
Rita's Italian Ice & Frozen Custard has become a staple for many New Jersey residents, renowned for its commitment to fresh, flavorful treats. Their signature Italian Ice is made daily, ensuring a burst of authentic fruit flavor in every spoonful, while their rich frozen custard provides a delightful contrast with its creamy texture. This combination, famously brought together in their iconic Gelati, offers a versatile menu that caters to all preferences. While customer experiences can sometimes vary, the core appeal of Rita's lies in its consistent delivery of these refreshing, high-quality products, making it a go-to destination for families, friends, and anyone seeking a moment of sweet bliss in Flemington.
---Your local Rita's Italian Ice & Frozen Custard is conveniently situated at 23 NJ-12, Flemington, NJ 08822, USA. This prime location places it directly on Route 12, a well-known state highway, making it exceptionally accessible for residents of Flemington and surrounding areas within Hunterdon County, including Raritan Township, Clinton, and Lambertville. Its position on a main road ensures that it's straightforward to reach by car, whether you're making a dedicated trip for a treat or simply passing by as part of your daily commute or errands.
The accessibility of this particular Rita's location is a significant advantage for local users. Being on Route 12 typically means there's ample parking available, often in a shared lot, which contributes to a hassle-free visit. For those who prefer the convenience of ordering from home, this Rita's location partners with popular delivery services such as DoorDash, Uber Eats, and Postmates. This means you can enjoy your favorite Italian Ice, frozen custard, or Gelati delivered right to your doorstep, adding a layer of flexibility and convenience. The easy road access, on-site parking, and diverse delivery options collectively make this Flemington Rita's a highly convenient and popular choice for the community.
---Rita's Italian Ice & Frozen Custard in Flemington offers a comprehensive menu of cool treats designed to satisfy every craving. Their services and products include:
Freshly Made Italian Ice: Their signature product, made fresh daily in a vast and rotating variety of flavors. These water-based treats are sweet, smooth, and refreshing, with options ranging from classic fruit flavors like Lemon, Cherry, Mango, and Blue Raspberry to unique and seasonal offerings like Gummy Bear. Sugar-free options are also often available.
Creamy Frozen Custard: Rich, dense, and incredibly smooth, Rita's award-winning Old-Fashioned Frozen Custard is available in classic vanilla, chocolate, and a rotating "flavor of the day." It's made with high-quality ingredients for a truly premium taste.
Gelati: A signature Rita's creation and a fan favorite. This treat layers Italian Ice and frozen custard, offering a perfect blend of refreshing and creamy textures in one cup. They also offer a "5 Layer Gelati" for an even more indulgent experience.
Concretes & Blendini®: These are customizable blended treats. "Concretes" feature frozen custard blended with various toppings (like OREO® Pieces, REESE'S Peanut Butter Cups, or vanilla wafers and fruit fillings). "Blendini®" combines frozen custard, your favorite Italian Ice, and a topping, all blended together.
Sundaes: Build your own sundae with two toppings, whipped cream, and a cherry over frozen custard, or choose from specialty sundaes like the REESE'S Peanut Butter Mudslide Sundae or Rainbow Sundae.
Shakes: Thick, creamy milkshakes made with their rich frozen custard, available in classic and specialty flavors like OREO® Cookies n' Cream and Peanut Butter Mudslide.
Drinks: Refreshing beverages including Gelati Blenders (Italian Ice blended with custard), Ice Blenders (Italian Ice blended into a drink), Frozen Coffee, and Frozen Lemonades. Bottled water is also available.
Freezer Fillers: Take home your favorite treats with frozen custard pints and quarts of Italian Ice, as well as Custard Cookie Sandwich 6-packs.
Rita's Italian Ice & Frozen Custard in Flemington stands out for several compelling features that make it a go-to spot for locals seeking a cool treat:
Signature Dual Treat Concept: The unique combination of freshly made Italian Ice and creamy Frozen Custard allows Rita's to offer a refreshing alternative to traditional ice cream shops, appealing to a wider range of tastes and preferences. This variety is a key draw, especially with the iconic Gelati.
Vast Flavor Selection: Rita's is known for its extensive rotating menu of Italian Ice flavors, often boasting over 80 flavors throughout the season. This ensures that every visit can offer a new discovery, keeping the experience fresh and exciting for regular customers.
Daily Freshness: The commitment to making Italian Ice fresh daily on-site guarantees a vibrant, authentic taste that sets it apart. This dedication to quality is a major highlight for patrons.
Customizable Creations: With options like Blendinis, Concretes, and customizable sundaes, customers have the freedom to craft their perfect treat, combining their favorite flavors and toppings to create unique desserts. The "Peanut Butter Mudslide" is a notable, delicious example of their popular creations.
Convenience through Drive-Thru and Delivery: Many Rita's locations, including this one, offer a drive-thru, providing quick and easy service. Furthermore, partnerships with major delivery platforms like DoorDash, Uber Eats, and Postmates mean that delicious treats are just a few clicks away, offering ultimate convenience for locals.
While some customer reviews mention isolated issues with portion consistency or occasional lapses in customer service, the core appeal of Rita's high-quality products and unique treat combinations generally brings customers back, especially when it's "hot out and the treats are refreshing."
---To plan your visit or get in touch with Rita's Italian Ice & Frozen Custard in Flemington, here are the essential details:
Address: 23 NJ-12, Flemington, NJ 08822, USA
Phone: (908) 284-1618
Operating Hours: Based on available public data for Rita's locations, typical operating hours are generally from 12:00 PM to 10:00 PM, especially during peak seasons. However, hours can vary by season or for holidays. It is always recommended to call ahead or check their official website or social media for the most accurate and up-to-date hours of operation before your visit.
For the residents of Flemington and the wider New Jersey region, Rita's Italian Ice & Frozen Custard on Route 12 is a highly suitable and often indispensable local establishment. Its strong appeal lies in its unique and refreshing menu, which perfectly combines the light, fruity delight of Italian Ice with the rich creaminess of frozen custard. This dual offering provides a versatile solution for any sweet craving, making it a universal favorite among families, individuals, and groups.
Despite occasional customer feedback concerning portioning or customer service, the fundamental draw of Rita's—its fresh, daily-made Italian Ice and delicious frozen custard—remains a powerful motivator for repeat visits, especially when the weather calls for a cool treat. The convenience of its location on a main road, coupled with the availability of drive-thru and delivery options, further solidifies its position as an accessible and go-to destination. Rita's offers a reliable and beloved source of cool relief and sweet satisfaction, making it an integral and cherished part of the Flemington community and the New Jersey landscape.
Rita's Italian Ice & Frozen Custard Details
From the business
- Small business
Service options
- Delivery
- In-store pickup
- Takeout
- Dine-in
Highlights
- Great dessert
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
- Assistive hearing loop
Dining options
- Table service
Atmosphere
- Casual
- Trending
Crowd
- Family-friendly
- Groups
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Children
- Good for kids
Parking
- Free parking lot
- Free street parking
Rita's Italian Ice & Frozen Custard Photos










Rita's Italian Ice & Frozen Custard Location
Rita's Italian Ice & Frozen Custard
23 NJ-12, Flemington, NJ 08822, USA
Rita's Italian Ice & Frozen Custard Reviews
flavors
★ 5★ 4★ 3★ 2★ 1Usually this place is great. Went there today ordered 2 kids custards and was given one that was barely filled and charged for a small for each plus for the toppings. If you're charge almost $5 for an item at least try to make the same two items the same size.
March 08 · Ni ColeThe Peanut butter mudslide was delicious, unfortunately the people behind the counter give terrible customer service. The only reason I will return is because its hot out and the treats are refreshing.
June 14 · Carmen KathHorrible service! I can’t believe the attitude of young kids these days. If your hours say you are open to a certain time, you should be open and ready to service customers until the time you promised. I called at 8:50 to ask them to prepare two quarts of ice so I can pick up at 8:55(me trying to save them time, being that it was ALMOST closing time). I was told the machines were already closed and cleaned. I said that’s fine I just want plain ice. Then, she told me the register were actually closed. Oh well, I won’t be back.
October 14 · J BThe ice cream is great, but the service is awful. These kids may be young, or this might be their first job, but if they aren't trained to make people feel welcome, it's not their fault.Customer service isn't just in sales. It's important to be kind when dealing with the public, no matter what field you are in.
June 18 · Kim & SamLots of different flavors, friendly staff and the ices and custards are delicious! Also good for recovering from surgery with - after getting tonsils and adenoids removed and then wisdom teeth out, Rita's has always made me feel better.
July 19 · Alpha Vasson
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