Rita's Italian Ice & Frozen Custard Introduce
For many across Connecticut, the mention of Rita's Italian Ice & Frozen Custard evokes thoughts of a classic warm-weather treat. With a history stretching back to the 1980s, the brand has become synonymous with a refreshing, smooth Italian ice and rich, creamy frozen custard. The Middlebury, CT location aims to bring this well-known experience to residents of the local community. It's a place where families and individuals can seek out a wide variety of frozen desserts, from the simple and fruity Italian ice to more decadent creations that blend different elements for a unique taste. The brand's focus on a diverse menu means there is usually something to satisfy every craving, whether you are a fan of traditional ice cream or looking for a dairy-free alternative.
Rita's Italian Ice & Frozen Custard is a franchise operation, meaning each location is owned and operated by individuals who have invested in the brand. This structure provides a consistent product and menu that customers can expect, but the day-to-day operations and customer service are often managed at a local level. For those in Middlebury, this spot is a part of a larger, well-established brand while still being a local business. The shop is designed to be a convenient destination for a dessert run, offering a range of popular options that have become staples in the frozen treat world. Their menu is built around their signature Italian ice and frozen custard, which can be enjoyed alone or in combination with each other.
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The Rita's Italian Ice & Frozen Custard shop is situated at 900 Straits Turnpike in Middlebury, CT 06762, USA. This location places the business on a significant local road, making it a familiar landmark for many who live in the area. Straits Turnpike is a major route, which generally provides easy access for customers traveling from different parts of Middlebury and neighboring towns. However, some customer feedback indicates that the specific placement within the area can be a bit tricky to find, suggesting that new visitors may need to be mindful of their directions. Despite this, its spot on a main road means it is likely well-serviced by local transportation routes and is generally accessible by car. The presence of parking at or near the location is a crucial aspect for a business of this type, allowing for a quick and easy stop to grab a treat, especially during peak seasons when people are out and about. The shop serves as a convenient stop for those in the midst of errands or on their way to or from other activities in the region.
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Rita's Italian Ice & Frozen Custard is known for its wide and varied menu of frozen desserts. The services offered center around their two primary products: Italian ice and frozen custard. These two key ingredients are used as the foundation for a multitude of popular treats. A general overview of the services and menu items offered at a Rita's location like the one in Middlebury would include:
- A daily selection of Italian ice flavors, which are made fresh and come in a variety of fruity and sweet options.
- Creamy, old-fashioned frozen custard, available in different flavors and served in cones or cups.
- Gelati, a signature treat that layers Italian ice and frozen custard for a combination of textures and flavors.
- Specialty desserts like Blendini, which blends frozen custard, Italian ice, and toppings.
- Sundae options, where customers can build their own with various toppings and sauces.
- Milkshakes, made with rich frozen custard.
- Catering and party services, providing treats for special events and gatherings.
- Take-home options, such as pints of custard and quarts of Italian ice, for enjoying at home.
This extensive menu ensures that customers can choose from a simple, refreshing dessert to a more elaborate, indulgent creation. The availability of both dairy and non-dairy options, in the form of frozen custard and Italian ice respectively, also caters to a broader audience with different dietary preferences or needs.
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The core features of Rita's Italian Ice & Frozen Custard are the quality and variety of its frozen desserts. The brand is built on the concept of offering fresh, delicious Italian ice that is made daily, a highlight that sets it apart from some competitors. Another key feature is the creamy, old-fashioned frozen custard, which provides a richer alternative to traditional ice cream. The combination of these two products allows for the creation of unique and popular treats like the Gelati, which is a staple of the Rita's menu. This layered dessert is a major draw for customers who want the best of both worlds. The variety of flavors, which often rotate, keeps the menu fresh and gives customers a reason to return to try something new. Some customers have praised specific treats like the vanilla milkshake, indicating that even the classic offerings are made with care. While some customer feedback has pointed out issues with flavor availability and service at this particular location, the brand's overall concept of providing a wide range of frozen desserts remains a core highlight. The option for customers to create their own sundaes or Blendinis also provides a personalized experience, which is always a bonus. Other features and highlights associated with the brand include:
- The signature pairing of Italian ice and frozen custard in various treats.
- A menu that includes Italian ice, frozen custard, sundaes, shakes, and specialty items.
- The potential for unique, seasonal, and rotating flavors.
- A focus on fresh products, with Italian ice made on-site daily.
- An opportunity for a quick and convenient frozen dessert experience.
The concept of "happiness" is often associated with the Rita's brand, and the Middlebury location aims to be a place where locals can find a moment of sweet indulgence, whether it's with a classic treat or a new creation.
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For those in Middlebury, Connecticut, who wish to visit or contact this Rita's location, the following information can be used. This will help with finding the location and making any inquiries about their menu or hours of operation.
Address: 900 Straits Turnpike, Middlebury, CT 06762, USA
Phone: (203) 758-2888
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The Rita's Italian Ice & Frozen Custard in Middlebury is positioned to be a local go-to spot for frozen desserts, offering a familiar brand that many people already know and love. The wide variety of products, from the dairy-free Italian ice to the rich frozen custard, means that the shop can cater to diverse tastes and dietary needs within the community. Its location on a main road provides a sense of convenience for residents on their daily commute or those running errands. The brand's focus on fresh products and a rotating menu offers an experience that can be enjoyed repeatedly without becoming stale. While some customer feedback for this specific location has highlighted areas for improvement, the core appeal of the Rita's brand—providing a classic and refreshing frozen treat—remains a strong draw. The presence of a well-known franchise in Middlebury provides a reliable and accessible option for families and individuals seeking a sweet escape. It serves as a place where locals can enjoy a taste of a classic East Coast dessert tradition right in their own neighborhood. Ultimately, Rita's Italian Ice & Frozen Custard in Middlebury is suitable for locals because it offers a familiar and loved menu, a variety of options for different preferences, and the convenience of a nearby dessert destination.
Rita's Italian Ice & Frozen Custard Details
From the business
- Small business
Service options
- Delivery
- In-store pickup
- In-store shopping
- Takeout
- Dine-in
Popular for
- Solo dining
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
- Assistive hearing loop
Dining options
- Seating
- Table service
Atmosphere
- Casual
- Trending
Crowd
- Family-friendly
- Groups
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
Children
- Good for kids
Parking
- Free parking lot
- Free street parking
Rita's Italian Ice & Frozen Custard Photos










Rita's Italian Ice & Frozen Custard Location
Rita's Italian Ice & Frozen Custard
900 Straits Turnpike, Middlebury, CT 06762, USA
Rita's Italian Ice & Frozen Custard Reviews
flavorspricingsundaemoneytastingdinnerhandvanillaconedoor
★ 5★ 4★ 3★ 2★ 1Place is a dump... not like other Rita's locations. The location is really odd and hard to find. They were out of popular flavors. What we ordered looked nothing like the picture... completely opposite.
July 19 · Dan GreenApparently free Italian ices today but they do not have any signs that say that. In fact there was a hand written sign that said first day of spring there is a $2 up charge for custard - weird. Also the flavors were not good, no cream flavored ices. Seats up on half the store.Hiding the special, did not tell us when we were in the store as if they were trying to hide the special. The two store owners were right there just standing there plus a store employee.Also agree we’re stingy on the custard. Probably will not return to this Rita’s.
March 20 · Lauren LewI do like the place I do like my first experience I feel like they own me a frozen moca coffee I was there today I order this coffee frozen moca coff the guy gave me ice coffee instead of whatever is supposed to be not even a smooth is this watering it was a small but I pay money for .His mistake, he put so mutch of the coffee liquid and 2 sm scoops os the coffee ice .I told him this thing is like water he told me .he can't do nothing .is the way suppose to be.I just pay and left but I and up put in the garbage not going back at all .I pay couse my daughter's already started eating the ice they order so the all order only mines was mess up .so did the right thing not teach my kids the wrong thing.
April 13 · Neusa CadPretty good place, but I have no idea where the heck Rita ever is. Haven't seen that lady in ages.
June 26 · Brian FerrattoThey have great custard. I love grabbing Rita's when ever I am in town. Looking forward to next time. Thanks !
August 12 · Robert Frost
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