Rita's Italian Ice & Frozen Custard Introduce
For those of us living in New Jersey, particularly in the bustling community of Woodbridge, there's a special kind of joy that comes with finding that perfect spot for a sweet, refreshing treat. As the temperatures rise, or simply when a craving for something cool and delicious strikes, Rita's Italian Ice & Frozen Custard quickly comes to mind. It's a beloved chain with a strong local presence, known for bringing smiles with its signature frozen desserts.
Rita's holds a unique place in the hearts of many New Jersey residents, offering a delightful alternative to traditional ice cream. Their specialty lies in the refreshing tang of Italian ice and the rich creaminess of frozen custard, often combined to create their iconic Gelati. This dual focus provides a wide appeal, ensuring there's something to satisfy nearly every sweet tooth in the family or among friends. The brand prides itself on fresh, daily-made Italian Ice and high-quality frozen custard, a commitment to freshness that resonates with discerning local consumers.
Imagine stepping into a vibrant atmosphere, greeted by friendly faces and an expansive menu of colorful flavors. This article aims to provide a clear, engaging, and factual overview of Rita's Italian Ice & Frozen Custard in Woodbridge, detailing its precise location and accessibility, the diverse range of services and products it offers, and what makes it a suitable and popular choice for our fellow New Jersey locals.
---Rita's Italian Ice & Frozen Custard is conveniently located at 755 St Georges Ave, Woodbridge, NJ 07095, USA. This address places the establishment directly on St. Georges Avenue, a major and heavily trafficked thoroughfare within Woodbridge, New Jersey. Its prominent position on such a busy road ensures excellent visibility and straightforward access for residents across Woodbridge and from neighboring towns in Middlesex County.
For those of us in New Jersey who rely on public transportation, St. Georges Avenue is typically a well-served corridor by NJ Transit bus routes. Numerous bus stops along this active avenue mean that reaching Rita's is often a simple and convenient journey for individuals utilizing public transit. This accessibility is a considerable advantage, ensuring that a broad segment of the local population can easily reach this popular dessert spot.
For patrons traveling by car, the location on a main road simplifies navigation. While specific parking details for this exact address are not universally detailed, commercial establishments on major avenues like St. Georges Ave often provide dedicated parking lots or ample street parking in the vicinity. Visitors are encouraged to observe any local parking regulations. The integration of Rita's into the bustling commercial environment of St. Georges Avenue makes it a practical stop during a day out for errands, shopping, or other activities in Woodbridge, further establishing its role as an accessible and go-to destination for frozen treats for New Jersey residents.
---Rita's Italian Ice & Frozen Custard offers a comprehensive menu focused on frozen treats, providing a wide array of choices beyond just basic ice cream. Their primary services and product offerings include:
- Italian Ice: This is a core product, made fresh daily on-site with real fruit and high-quality ingredients. They boast a vast and rotating selection of flavors, often featuring popular options like Cherry, Mango, Blue Raspberry, Lemon, Strawberry, Cotton Candy, and Island Fusion. They also offer Sugar-Free Italian Ice flavors, such as Sugar-Free Dragon Fruit, Mango Dragonfruit, and Tangerine, catering to various dietary preferences.
- Frozen Custard: Rita's is renowned for its rich and creamy Old-Fashioned Frozen Custard. This award-winning dessert is denser and creamier than traditional soft-serve ice cream, made with high-quality ingredients, including egg yolks, giving it a distinct velvety texture. Available in classic flavors like Vanilla, Chocolate, and Twist.
- Gelati: A signature Rita's creation, the Gelati combines their famous Italian Ice layered with their creamy Frozen Custard. They also offer a "5 Layer Gelati" in a clear cup for those who want an extra layer of custard in the middle.
- Blended Treats (Blendini & Concretes): They offer Blendini, which is their frozen custard, Italian ice, and a topping blended together. Concretes feature frozen custard blended with various toppings.
- Shakes & Blenders: Customers can enjoy creamy milkshakes made with their frozen custard, as well as "Gelati Blenders" (Italian Ice blended with custard) and "Ice Blenders" (Italian Ice blended into a drink). Frozen Lemonades and Frozen Coffee options are also available.
- Sundaes: Build-your-own sundaes with various toppings, whipped cream, and a cherry are available, often using their rich frozen custard as the base.
- Freezer Fillers: For those who want to take their favorite treats home, Rita's offers quarts of Italian Ice and pints of Frozen Custard, as well as Custard Cookie Sandwiches.
- Rotating & Seasonal Flavors: Rita's is known for its constantly changing selection of flavors, including limited-edition and seasonal options, encouraging repeat visits to try something new.
- Friendly Service: Customer reviews often highlight "great service" and "lovely" staff, indicating a positive and welcoming customer interaction.
This extensive menu ensures that Rita's Italian Ice & Frozen Custard caters to a wide range of tastes and preferences, from simple scoops to elaborate blended creations, making it a versatile dessert destination in Woodbridge.
---Rita's Italian Ice & Frozen Custard offers several key features and highlights that contribute to its popularity among New Jersey locals, alongside some aspects mentioned in customer feedback:
- Extensive & Daily Fresh Italian Ice Flavors: A major highlight is the vast and constantly rotating selection of Italian Ice flavors, made fresh daily on location. This commitment to freshness and variety ensures that there's always something new and exciting to try, from classic fruit flavors like Mango and Lemon to unique ones like Cotton Candy, Island Fusion, and even sugar-free options like Dragon Fruit. This keeps customers coming back to explore the rotating menu.
- Signature Frozen Custard: Rita's is equally celebrated for its award-winning, Old-Fashioned Frozen Custard. Known for being richer and creamier than regular soft-serve due to its higher butterfat and egg yolk content, it provides a distinctively smooth and indulgent experience, whether enjoyed on its own or as part of a Gelati.
- The Popular Gelati Combination: The signature Gelati, layering Italian Ice and Frozen Custard, is a standout product, offering "the best of both worlds." The option for a "5 Layer Gelati" provides an even more decadent experience, making it a favorite for many.
- Friendly and Accommodating Staff: Customer reviews frequently praise the "great service" and describe the young ladies working there as "always lovely." Positive interactions with staff enhance the overall experience, contributing to a welcoming and enjoyable atmosphere.
- Variety of Product Formats: Beyond scoops, Rita's offers a wide range of formats including sundaes, concretes (custard blended with toppings), Blendinis (custard, ice, and topping blended), and various shakes (Gelati Blenders, Ice Blenders), catering to different preferences for how to enjoy their treats.
However, it is also important to consider all available feedback:
- Perceived High Cost: One customer noted that Rita's "is expensive. $8 for a small five layer gelato." While pricing is subjective, this indicates that some patrons find the cost relatively high for the portion size, which is a consideration for budget-conscious consumers.
- Tipping Practices: Another customer expressed discomfort with perceived pressure to tip, stating, "they stand over you to see if you're going to tip them. Tipping is for waiters / waitresses and pizza delivery people. Not someone pouring me an ice cream and handing it to me." This highlights a potential area for varying customer experiences regarding service interactions and expectations around tipping.
Despite these minor concerns, the overall appeal lies in the quality and variety of their frozen desserts and generally positive customer service.
---For New Jersey residents in Woodbridge and the surrounding areas interested in visiting Rita's Italian Ice & Frozen Custard for their wide array of frozen treats, here is their contact information:
Address: 755 St Georges Ave, Woodbridge, NJ 07095, USA
Phone: (732) 602-9874
You can use this information to locate the shop or contact them directly for inquiries regarding their current daily flavors, seasonal specials, or operating hours. Given their popularity, it's always a good idea to check for the latest updates before planning your visit to ensure you catch your favorite limited-time flavors.
---For us New Jersey locals, Rita's Italian Ice & Frozen Custard is a highly suitable and often eagerly anticipated destination, especially as the warmer months approach. Its distinct offerings and community presence make it a go-to spot for satisfying a sweet craving right here in Woodbridge.
Firstly, the dual focus on both Italian Ice and Frozen Custard, along with their popular combination in the form of Gelati, provides unparalleled variety. We New Jerseyans appreciate options, and Rita's delivers with an extensive, rotating list of Italian Ice flavors—including beloved sugar-free choices—and the rich, creamy decadence of their frozen custard. This means whether you prefer a light, fruity refreshment or a rich, dairy-based treat, Rita's has something to hit the spot.
Secondly, the consistent positive feedback regarding the "great service" and "lovely" staff contributes significantly to the overall customer experience. A welcoming and friendly environment makes a local business more appealing, fostering repeat visits and a sense of community connection. Even with minor concerns about pricing or perceived tipping pressure, the core product quality and positive interactions ensure many locals consider it a worthwhile indulgence.
Finally, its accessible location on St. Georges Avenue makes it a convenient stop for families, individuals, and groups looking for a delightful dessert after a meal, during an outing, or just as a spontaneous treat. Rita's Italian Ice & Frozen Custard truly enhances the local flavor of Woodbridge, offering a reliable source of refreshing and delicious frozen delights for our New Jersey community.
Rita's Italian Ice & Frozen Custard Details
From the business
- Identifies as Latino-owned
- Identifies as women-owned
Service options
- Curbside pickup
- No-contact delivery
- Delivery
- In-store pickup
- In-store shopping
- Onsite services
- Takeout
- Dine-in
Accessibility
- Wheelchair accessible parking lot
- Assistive hearing loop
- Wheelchair accessible entrance
- Wheelchair accessible restroom
- Wheelchair accessible seating
Dining options
- Table service
Amenities
- Restroom
Atmosphere
- Casual
Crowd
- Family-friendly
- Groups
- LGBTQ+ friendly
- Transgender safespace
Planning
- Quick visit
Payments
- Checks
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Children
- Good for kids
Parking
- Free parking lot
- Free street parking
Rita's Italian Ice & Frozen Custard Photos










Rita's Italian Ice & Frozen Custard Location
Rita's Italian Ice & Frozen Custard
755 St Georges Ave, Woodbridge, NJ 07095, USA
Rita's Italian Ice & Frozen Custard Reviews
flavorspatientcherrysummervanillamango iceemployeesunicornpizzastrawberry
★ 5★ 4★ 3★ 2★ 1Always great service. The young ladies are always lovely, and the ice flavors are amazing. I LOVE them sugar-free dragon fruit, unicorn flavor (which they haven't had lately), strawberry, cotton candy, and island fusion, to name a quick few. The one thing about Rita's is that it is expensive. $8 for a small five layer gelato. I spend so much money here that I need to claim them on my taxes😂😂. Go! Enjoy!!
May 20 · Idamiz RomanGood ice cream, but they stand over youbto see if youre going to tip them. Tipping is for waiters / waitresses and pizza delivery people. Not someone pouting me an ice cream and handing it to me. Otherwise, I can pouring myself. This is ridiculous.
July 13 · Nick PThe person who worked there took our order, wrote it down, and repeated it back. We then were given the wrong order and didn't notice until after we left (we ordered twist and received vanilla). The amount given was also way less than the pictures on the front of the building. $15 is way too much to pay for the wrong item & less custard than expected.
March 22 · Alexis TimpanoOne day I went to one of the restaurants next to Rita’s to pick up food and I was amazed that Rita’s had no line because they usually do and so when I went over there and went to the window the lady opened up the window and was so nice and made my chocolate milkshake that I’ve been getting from Rita’s for years. When I told her that I had to come because there was no line and I’m amazed because there’s usually a long line she explained to me that they weren’t even open yet and so basically she still made my shake and took my order even though they weren’t even open. Now that’s customer service!! They should have more hours (like 24 hours) available is the only downside b/c when you crave Rita’s other ice cream won’t substitute. Their milkshake straws are also amazing… (super wide, durable, and pink.. I actually want to order a box for when I make smoothies at home). The manager (I think Beth is her name) also told me to not be deterred by the line because the line does move fast when they are busy. Highly recommend!!
May 22 · drac464My favorite Rita’s among all other Rita’s. They post their flavors of ice daily in their Instagram!
July 02 · X D
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